Saving the planet is a tough job. It just got easier.
The array of so-called “Green” products on the market is dizzying and often misleading. Consumers need one reference book that clearly lays out what is the better choice—between brands, benefits, and costs. Just GREEN It! by Ron and Lisa Beres, certified green building professionals (CGBP), Building Biologists (BBEC) and owners of the popular Web site GreenNest.com, explains in an easy visual format exactly which products—from household appliances and cleaning tools to food, cosmetics, and clothing—are the best for the planet and also healthy for you, your kids, your home, and your budget.
Authors Ron and Lisa Beres debunk the “greenwashing” that is so prevalent in today’s marketing and teach readers how to know the difference between such confusing and often deceiving terms as “natural,” “organic,” “chemical-free,” and “non-toxic,” among others.
In addition, Just GREEN It! reveals:
- How going green can save you green $$$
- 10 steps to a healthy nursery and bedroom
- Ways to create a greener office environment
- Green vacation tips
- Surprising facts and green options that are right at your fingertips
While the Green Movement is concerned about the effects of our collective carbon footprint on the planet, the Beres’ are equally concerned with how our footprint is endangering the health and well being of each individual.
I truly appreciate you taking the time to share ideas inspired by Green Nest which address the important issues of making this world “greener” one step at a time… —Maria Shriver, First Lady of California
Just GREEN It! is loaded with helpful tips and advice on making greener choices in purchases and products our family uses on a daily basis. As parents of two, we also appreciate how the information it provides benefits not just the planet, but the well-being of our children. —Trista and Ryan Sutter, ABC’s Bachelorette
Just GREEN It! is an empowering resource for living a greener and healthier life. Ron and Lisa have crafted something easy to do here. Imagine an authentic guide on what to look for when making household purchasing decisions for virtually every aspect of your home and personal care choices. —Sally Jessy Raphael, Emmy Award Winning TV Talk Show Host
Finally, with Just GREEN It! there’s a guidebook for navigating the oversaturated Green marketplace. It’s truly a must have for today’s consumer to decipher fact from fiction, live a healthier lifestyle, and exercise not just their voice, but their purchasing power as well.
Your book has transformed our home and our lives! We switched to cloth diapers for our 5 month old. Let everyone know, there’s only ONE diaper service in Westchester county NY… See More and it’s called idiaper or innovative diaper service! And we recycle more than before, buy eco-friendly products, hang dry as often as possible… the list goes on and on. I even carry your book with me shopping! Thank you, Thank you, Thank you! : ) – Danielle
I received my (autographed) copy of your new book, “Just Green It” and I love it! The side by side comparisons are so helpful and even things I thought were healthy, apparently need to be “skipped”! We’ve already made several steps over the years to lessen our carbon footprint and as a family, strive to make healthy, organic and green choices on a daily basis. I especially like the cleaning products in your book and look forward to swapping those out too! Making greener choices make you feel great in so many ways and they are all so easy to do! I just wanted to thank you both again for the eco-tips, ideas, green-it swaps, and the GreenNest website. It’s amazing how each day I feel better by the eco-friendly and organic choices I make for myself, my family and my business! –Jessie
You can win a copy of Just GREEN It! personally signed by the authors, just by leaving your own green tip in the comments below. The winner will be drawn by random selection on June 11, 2010. Be sure to include your email address so we have a way to notify you!